Who we are
London & Partners is the official promotional company for London. We are a not-for-profit public-private partnership, funded by the Mayor of London and our network of commercial partners.
Our aims are to build London’s international reputation and create additional jobs and growth for the London economy. Our mission is to tell London's story brilliantly. We do this by attracting overseas businesses, events, congresses, students and visitors to London and helping London businesses go global.
We were established in 2011, replacing three predecessor organisations – Visit London, Think London and Study London. With a combined and expanded remit, London & Partners is a stronger advocate for London across the world.
Find out more about us and what we have delivered for London in our latest Annual Review 2015-16.
We support the Mayor of London's London is Open campaign. Find out more about #LondonisOpen here.
attract investment and visitor spend to create jobs and growth & build London's international reputation
to tell London's story brilliantly
We exist to build London's international reputation and to attract investment and visitor spend, creating additional jobs and economic growth for the city.
Andrew Cooke, Acting Chief Executive, London & Partners