Strategic Partnerships

Together, we operate as Team London - strengthening the capital’s global reputation, supporting inclusive economic growth, and engaging audiences worldwide.

What strategic partners get

• Alignment with London’s global story, positioning your brand alongside how the capital is positioned and promoted internationally.
• Access to London’s growth and innovation programmes, including senior insight, intelligence and connections.
• Access to key audiences across business, tourism and London’s wider ecosystem, both in the UK and internationally.
• A voice in shaping London’s future through senior roundtables, curated events and direct engagement with London's most influential organisations and stakeholders.

All partnerships are built on shared ambition and long-term collaboration.

A tailored, year-round partnership

Each strategic partnership is shaped around your priorities. We develop opportunities that deliver clear mutual value, supported by a year-round programme of events, activity and engagement designed to build relationships, share insight and enable meaningful collaboration across our networks.

We’ve been a partner for many years as we feel the work London & Partners do to promote London is invaluable. Having access to insights has enabled us to shape our strategy around up-to-date industry data and, more broadly, the partnership has provided our attractions with significant exposure through the reach of their networks.

City of London