Sunset over the river Thames with the city's skyscrapers including The Shard in the background.

Landing Page Blueprint

This page contains all of the standard elements that we can use for bespoke landing pages. The elements can be modified to suit different themes.

Buttons

Flat round button:

Schedule a free consultation meeting

 

Green button with arrow:

Download London going green guide

 

Feature Button CTA (Red/Purple/Green)

The same styling as the flat round button, but centered and with wide margins so it stands out on the page.

Full-width colour blocks (Red/Purple/Green)

Full-width colour section: red

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Full-width colour section: purple

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Full-width colour section: green

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

 

Two even columns:

London has a unique mix of strengths that make it a global powerhouse and driving force in the race to net zero:

London has Europe’s highest concentration of climate tech startups with 353 (Dealroom, 2023).

London was among the first cities to take action and fully commit to the Paris Agreement.

Soaring investment into climate tech in London, growing at a faster rate than the global average and passing the £1bn mark in 2021 alone. (Dealroom, 2021).

London venture capital funds account for more than half of the total climate tech funds in Europe since 2020. Since 2016, London startups raised £3.3bn in venture capital funds, 16% of Europe’s total.

Local hubs that foster innovation and growth, such as HereEast in Queen Elizabeth Olympic Park or Mills Fabrica in Kings Cross.

London is part of the c40 network of global cities working together to deliver actions to tackle the climate crisis.

Two thirds/one third:

London has a unique mix of strengths that make it a global powerhouse and driving force in the race to net zero:

London has Europe’s highest concentration of climate tech startups with 353 (Dealroom, 2023).

London was among the first cities to take action and fully commit to the Paris Agreement.

Soaring investment into climate tech in London, growing at a faster rate than the global average and passing the £1bn mark in 2021 alone. (Dealroom, 2021).

London venture capital funds account for more than half of the total climate tech funds in Europe since 2020. Since 2016, London startups raised £3.3bn in venture capital funds, 16% of Europe’s total.

Local hubs that foster innovation and growth, such as HereEast in Queen Elizabeth Olympic Park or Mills Fabrica in Kings Cross.

London is part of the c40 network of global cities working together to deliver actions to tackle the climate crisis.

One third/two thirds:

London has a unique mix of strengths that make it a global powerhouse and driving force in the race to net zero:

London has Europe’s highest concentration of climate tech startups with 353 (Dealroom, 2023).

London was among the first cities to take action and fully commit to the Paris Agreement.

Soaring investment into climate tech in London, growing at a faster rate than the global average and passing the £1bn mark in 2021 alone. (Dealroom, 2021).

London venture capital funds account for more than half of the total climate tech funds in Europe since 2020. Since 2016, London startups raised £3.3bn in venture capital funds, 16% of Europe’s total.

Local hubs that foster innovation and growth, such as HereEast in Queen Elizabeth Olympic Park or Mills Fabrica in Kings Cross.

London is part of the c40 network of global cities working together to deliver actions to tackle the climate crisis.

 

Images

Fade-in cloud mosaic

The mosaic is hidden on smaller screens. The CSS can be adapted to work with different image sizes and offsets.

London has a unique mix of strengths that make it a global powerhouse and driving force in the race to net zero:

London has Europe’s highest concentration of climate tech startups with 353 (Dealroom, 2023).

London was among the first cities to take action and fully commit to the Paris Agreement.

Soaring investment into climate tech in London, growing at a faster rate than the global average and passing the £1bn mark in 2021 alone. (Dealroom, 2021).

London venture capital funds account for more than half of the total climate tech funds in Europe since 2020. Since 2016, London startups raised £3.3bn in venture capital funds, 16% of Europe’s total.

Local hubs that foster innovation and growth, such as HereEast in Queen Elizabeth Olympic Park or Mills Fabrica in Kings Cross.

London is part of the c40 network of global cities working together to deliver actions to tackle the climate crisis.

Grid of three

The grid of three drops down to a single image (the first one) on smaller screens.

Accordion

The first section is open by default. Only one section is open at a time (the previous section automatically closes when a new one is opened).

Why is London a great place to set up and grow a sustainable business?

The London ecosystem for sustainability and tech startups is absolutely brilliant! There are so many accelerators, events, investors and of course other startup founders. Olio benefitted from the Mayor of London’s International Business Programme. London also has lots of venture capital firms and impact investment funds that are eager to support sustainable businesses.

What steps are you taking to become a greener business?

Olio has the Food Waste Heroes Programme, which enables businesses such as Tesco, Pret a Manger, Booker, Compass Catering and many more to have zero food waste locations. As the race to net zero is now fully underway, businesses with food operations have realised they have to work with Olio to achieve their ESG goals.

How has your company grown in the last couple of years?

In 2022 alone, Olio had 1.5 million new users sign up globally. Over 9 million items were shared on the app in the UK in 2022, a 167% increase on the previous year. But what’s most exciting is that Olio is doing less than 0.01% of our full potential! So, imagine what we can do as we scale.

 

Dividers

Dotted Divider:

This divider is by default green but can be easily overridden to use different colours.

Animated Divider:

Quotes

Colour Block Quote - available in Red/Purple/Green:

"The future of retail is all about personalisation - creating inspiring, simple, convenient, engaging and curated experiences that help people discover the things they love."

Simon Leesley

Simon Leesley,
Managing Director UK, Stitch Fix

"The future of retail is all about personalisation - creating inspiring, simple, convenient, engaging and curated experiences that help people discover the things they love."

Simon Leesley

Simon Leesley,
Managing Director UK, Stitch Fix

"The future of retail is all about personalisation - creating inspiring, simple, convenient, engaging and curated experiences that help people discover the things they love."

Simon Leesley

Simon Leesley,
Managing Director UK, Stitch Fix

 

In-Text Quote:

Used for pull quotes within a block of text.

There's no question London is a global hub for creativity, tech innovation and talent - that's why it's been home to our UK team for some time. Some of our most exciting and creative Augmented Reality innovation is built right here in the city.

Simple Quote:

“London & Partners has been key in terms of accessing a host of networking opportunities within the London tech-sustainability ecosystem, which has played an important role in Back Market’s growth here in the UK!”

Back Market